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TikTok, a video-sharing app, provides its users a short video-sharing platform that includes music, lip sync videos, comedy skits, and much more. TikTok is unique in that it focuses on the short, sweet videos instead of the long-form content preferred by Instagram and YouTube.
Marketing benefits of TikTok
The marketing benefits of TikTok for business are multiple. You just need to have a clear idea of what the benefits are and how to make them work for your brand.
The engagement statistics are exceptionally high on the platform. According to one Digital Marketing study, TikTok beats all other platforms when it comes to engagement levels across accounts of all sizes. TikTok is also great at keeping people on the app, as users typically are using it 45 minutes a day on average.
TikTok’s user base is growing rapidly and it’s quickly becoming a great opportunity for businesses to reach new, larger and younger audiences.
Continue reading 20 Tips on How To Grow Your TikTok Account and The Marketing Benefits for Your Business
In order for your profile to stand the highest chance of getting seen and keep growing, it’s actually vital to avoid some of the biggest marketing mistakes. So we’re presenting the 7 most common Instagram mistakes in the hope you’ll avoid them and lead a more successful marketing strategy on Instagram.
1. Lack of a Marketing Strategy
Just like any other marketing channel, Instagram requires a well-defined strategy. Aside from just getting started with your first profile, you have to figure out what you want to accomplish on the platform by developing a content plan that will answer questions such as-Who is your target audience? What value can you bring to them? What kind of posts are they expecting?
Yes, these are basic questions, but any Instagram marketing strategy should begin with these fundamental components; otherwise social media managers risk wasting precious time and resources on irrelevant or ineffective campaigns. That’s why it pays to start off small and test your profile before expanding into more elaborate and complex endeavors.
Conducting market research on who uses the platform, identifying influential users within your niche, gathering an idea bank of high-quality images and videos-these are all important steps that should be taken before taking the big plunge. It takes patience and fortitude to adapt a winning Instagram marketing strategy which is why it helps for marketers to get their feet wet with smaller goals before making their way up the ladder.
Continue reading 7 of the Most Common Instagram Mistakes Marketers Need to Avoid
I am suggesting here the right ways of interacting and how to avoid getting flagged on Instagram by spam filters – which is very important for anyone wanting to grow on Instagram and/or have a successful marketing strategy for their products.
How to avoid getting flagged on Instagram
1. Without good engagement signals Instagram will be more likely to flag your account as a spam account. Thus, you need to be wise about whom you follow. Avoid following thousands of random people. Instead, use good hashtags to find relevant users and engage with them.
2. Don’t use automation software not approved by Instagram, but if you must, be careful not to use the same settings and proxy source for all your accounts. Also, buying accounts with lots of fake followers or likes will do more harm than good. Instagram will realize what happened and will start limiting the reach of those accounts, making you lose time and money without seeing the results you looked for.
Continue reading 10 Tips on How To Avoid Getting Flagged on Instagram (And How To Unblock Actions Again)