Social media has become such a huge part of everyday life. For a business or website, it’s important to be active on all the different networks if you want to reach a wide audience. Many people are now turning to services like Hootsuite, Buffer, and SocialFlow in order to automate their posts so they don’t have to spend hours each day posting updates on Facebook, Twitter, or other networks.
The idea behind social media automation is that you post Facebook, Twitter, and other updates for your site through a service so it automatically posts at different times during the day. This can save you hours each week if you have a large website or business.
The only problem is that many people are against this kind of thing because they feel it’s going against the whole purpose of social media. More than this, people are possibly going to report your account on these networks as spam (which happens more often than you think). The idea of having a social media page is to get people engaged with your business and the actual social network, not to use automation.